I remember the first time I publicly gave voice to the need for a black santa claus. I was working for Catholic Charities and since the letter with a white santa claus came from the Cardinal I wrote him back. Within a week everyone in the chain of order knew I had written the Cardinal. And my career at Catholic Charities ended. I kept my job but I was labeled and life was a struggle. And I got one of many lessons in engaging powers stronger than you. And my point got overlooked because of who I confronted. Then, as now, I struggle with the lack of non-white Santa Claus. I for one want to see someone that looks like me. And especially when you serve poor communities the kids need to see someone that looks like them. There is a reason that in doll experiments black kids pick white dolls over black dolls. In our media we continue the propaganda that white is right and black is wrong. So I do not think it’s hard to do better.
In my neighborhood there is a school that serves mostly black children. The community itself rarely uses the school because we send our kids out to better schools. This school is not academically performing well. But because of proximity to the new Walmart, I assume they were selected for gifts from Santa. So pictures were posted of this nice thing done for these poor kids. Beautiful brown skin kids with a big pale pink skinned white male. I can’t even see the good right now. Is it that hard in 2014 to understand the importance of race. With race being on the periphery of conversation as things get thick all over the United States it seems a small maneuver. And besides I know it can’t be hard to find a black male that could use the income. This is a no brainer.
The only solace I can muster is my partner’s church is having a Christmas party. I know we’re going to have a black Santa Claus. I need to get my son ready and I might even, due to the black santa clause shortage, take a picture. I got a few things I also want. I am going to love up on that black santa claus. I better retreat and get my camera because everywhere else Santa has been very very white (i.e. hardly no pigmentation). I thought I had seen my last one until in my very own neighborhood the school has black kids greeting and receiving pictures from a white God… I meant a white santa claus. I think we need a black santa claus.